We at Big Red are very excited about working with Nectar Ads and I wanted to take a few moments, as publisher, to publicly thank Veken Gueyikian and the Nectar Ads team. We feel that our participation in their network will bring meaningful and informative advertising to the Big Red audience and will go a long way toward supporting our mission while also connecting our readers to the incredibly interesting and diverse members of the Nectar Ads network. For 8 years Big Red ran only locally-sourced ads, because we wanted to promote New England venues and make sure our content was connected to local leaders. With Nectar Ads, we can connect our content and readers with a broader network of arts resources, venues and events without compromising the original vision of Big Red & Shiny. I am very proud to work with them, and think that the collaboration truly meets the vision of the mission of our site.
Through Nectar Ads, our readers can connect to Hyperallergic, Rhizome, The Brooklyn Museum and many other great resources. Boston is a global city, and by connecting with a network of broad resources we ensure that Big Red & Shiny is part of the international conversation.
So, among the many things I'm happy to announce during our re-launch, I want to welcome Nectar Ads to Boston! We're excited to partner with them.
